![adidas Twitterren: "On this day in 1949, Adi Dassler registered the “Adi Dassler adidas Sportschuhfabrik” & set to work with 47 employees in the small town of Herzogenaurach." / Twitter adidas Twitterren: "On this day in 1949, Adi Dassler registered the “Adi Dassler adidas Sportschuhfabrik” & set to work with 47 employees in the small town of Herzogenaurach." / Twitter](https://pbs.twimg.com/media/ECP_DwVVUAAFI1T.jpg)
adidas Twitterren: "On this day in 1949, Adi Dassler registered the “Adi Dassler adidas Sportschuhfabrik” & set to work with 47 employees in the small town of Herzogenaurach." / Twitter
![Jon Erlichman on Twitter: "On this day in 1949: Adidas founded. The name comes from its founder, Adolf (“Adi”) Dassler (“das”). https://t.co/NM5uzpu4bT" / Twitter Jon Erlichman on Twitter: "On this day in 1949: Adidas founded. The name comes from its founder, Adolf (“Adi”) Dassler (“das”). https://t.co/NM5uzpu4bT" / Twitter](https://pbs.twimg.com/media/Fab5O-7XkAAujtM.jpg)
Jon Erlichman on Twitter: "On this day in 1949: Adidas founded. The name comes from its founder, Adolf (“Adi”) Dassler (“das”). https://t.co/NM5uzpu4bT" / Twitter
adidas Originals - 1949: adidas is registered as a company, named after its founder: 'adi' from Adolf and 'das' from his surname, Dassler. His aim was to provide athletes with the best
![Darren Rovell on Twitter: "Adidas' first basketball shoe, Trainingsstiefel, sold in 1949 http://t.co/ErabWeXhhj (via @KatjaSchreiber)" / Twitter Darren Rovell on Twitter: "Adidas' first basketball shoe, Trainingsstiefel, sold in 1949 http://t.co/ErabWeXhhj (via @KatjaSchreiber)" / Twitter](https://pbs.twimg.com/media/BzcJWi_IcAAYfag.jpg)
Darren Rovell on Twitter: "Adidas' first basketball shoe, Trainingsstiefel, sold in 1949 http://t.co/ErabWeXhhj (via @KatjaSchreiber)" / Twitter
![WorldKings – World Almanac Event 2020] 71th anniversary of the official establishment of Adidas AG (August 18, 1949 – August 18, 2020) - Worldkings - World Records Union WorldKings – World Almanac Event 2020] 71th anniversary of the official establishment of Adidas AG (August 18, 1949 – August 18, 2020) - Worldkings - World Records Union](https://worldkings.org/Userfiles/Upload/images/lodo%20d%C3%A1.jpg)